Fighting
Spam
If you have
a website, you are an open target for SPAM Email. Harvesters,
a piece of software, goes out and "grabs" Email addresses
off of websites to automatically add them to a SPAM database.
The owners of these software packages use this information to
resell these Email addresses. Their theory is, "if the Email
is publicly available, then it is public domain and free to take."
To some degree,
their assumption is correct. It is publicly available but it's
made publicly available for use by your customers or potential
customers. Like your phone number, it does not mean that you are
"asking to be SPAMMED."
So, how
do you fight back? First step is to encrypt your Email address
on your website. Some people simply replace the "@"
sign with its ASCII equivalent - @. So, instead of the
source code reading, "mailto:someone@mydomain.com" it
would read "mailto:someone@mydomain.com." Now,
that has worked for some people, but those darn "harvesters"
are constantly updated and may have learned to recognize the @
character. So what's next?
I like to
use JavaScript to encode the Email address and the great part
is that you don't have to know JavaScript to do it. You simply
need to be able to cut and paste. I use the Hiveware
Enkoder Form. This is a very easy and free solution. Simply
complete the fields in the form with your Email address, what
you want the visitor on the page to see and what you want them
to see when they put their mouse over the Email link. The form
will then automatically generate a JavaScript encoding your Email
address. Now, simply copy the entire JavaScript and paste it over
the Email code in your web page.
So, instead
of the code reading:
<a
href="mailto:someone@mydomain.com">Someone@mydomain.com</a>
It will now
have a complete JavaScript code with various numbers and characters.
Be sure to completely replace the line above, starting from the
"<a" and ending with the "</a>" with
the newly generated code.
If you didn't
design your own site and are not comfortable about doing this,
give your web designer a "heads up" about the Hiveware
Enkoder Form and ask them to do it for you. They will most likely
charge you for their time and the larger your site, the more time
it will take to replace all of your Email addresses, but to limit
the SPAM, don't you think it's worth it?